NAKANO SEIYAKU Exhibition -COSME Tech 2025 TOKYO-
Exhibition booth design at COSME Tech 2025 TOKYO of NAKANO SEIYAKU CO.,LTD which has headquarters in Kyoto and keeps producing high quality products in Japan.







The blue of the logo is the inspiration. We created a light blue space that evokes the industry of hair cosmetics, which is closely related to water, and the company’s location near water. In order to convey the features of ODM, we prepared a large table where many visitors could gather. Visitors can experience the ODM process by checking the formulation, scent, container, and samples. The countertop is made from cut, environmentally friendly plant-based flooring. Communicate company’s commitment to reducing environmental impact. In addition, the surface, which expresses an abstract pattern inspired by natural scenery, enhances the impression of commercial exhibits such as panels and empty containers.Additionally, panels with slightly different background colors depending on the message being conveyed are displayed on the walls. We aimed to create a space that gives a soft and tranquil impression while also being functional enough for visitors to deepen their understanding even when they are alone.
2025
VENUE: Tokyo Big Sight
CLIENT: Nakano Seiyaku Co., Ltd.
EXHIBITION BOOTH DESIGNER: id inc. (Seiji Oguri, Shunya Iwase)
ART DIRECTOR: id inc. (Seiji Oguri)
GRAPHIC DESIGNER: id inc. (Ayaka Tsuda)
CONSTRUCTION COMPANY: Re You Trade.Co.,Ltd. (Takahiro Ichino)
PHOTOGRAPHER: id inc. (Seiji Oguri)