Life Story by Sony and Living Motif
Design collaboration with Axis Inc. Exhibition space design of Sony’s concept “Life Space UX”.





















Since it is an exhibition held at the interior shop LIVING MOTIF, we thought of a “white” space as the background for co-starring with furniture.
The products of “Life Space UX” seem to be full of possibilities, while blending into the space, connecting people with daily activities and places without interruption. To express its charm, the floor, walls, and ceiling form a seamless space.
Since the “white” space has a large and gentle loop shape, there is a high degree of freedom in the flow lines, and you can drop in at the exhibition hall from anywhere in the store. The façade uses the pattern of existing exterior tiles to cover large windows and devise a proper brightness.
2015
VENUE: LIVING MOTIF, Tokyo, Japan
CLIENT: Sony Corporation
DESIGN COLLABORATION: AXIS Inc.
DIRECTOR: AXIS Inc. (Eiji Yoshida, Yuichi Minagawa)
EXHIBITION DESIGNER: id inc. (Seiji Oguri)
CONSTRUCTION COMPANY: Esta Build Co., Ltd. (Hiroshi Iguchi)
PHOTOGRAPHER: bird and insect ltd. (shuntaro)